DIGITAL MARKETING IS A TERM FOR ALL OF YOUR ONLINE MARKETING EFFORTS
THROUGH CHANNELS SUCH AS GOOGLE SEARCH, SOCIAL MEDIA, EMAIL ETC.
The process of optimizing your website to ‘rank’ higher in search engine results pages.
The practice of promoting your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business.
A method of driving traffic to your website by paying a publisher every time your ad is clicked.
A way of communicating with your audiences. often used to promote content, discounts and events.